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Tesla’s Market Value Plummets: A Tough Year for the EV Giant

📝 SUMMARY: Tesla Inc. ($TSLA) faces significant challenges in 2024, as its stock performance and strategic decisions have sparked investor unease, causing its market value to briefly fall below $500 billion. The electric vehicle (EV) maker saw its shares close down 2.7% at $157.11 in New York, marking a 37% decline this year and making it one of the worst performers in the S&P 500 ($.INX). This downturn has erased approximately $290 billion in shareholder wealth, with the company's valuation hovering just above the $500 billion threshold by the close of Tuesday.

The company's recent troubles were exacerbated by a series of job cuts announced earlier this week, which analysts interpret as a sign of declining demand rather than supply chain issues. These layoffs, coupled with the departure of two key executives, have negatively impacted market sentiment. Furthermore, Tesla's decision to abandon plans for a cheaper EV in favor of developing a robotaxi has raised doubts about its future growth strategy.

Tesla's announcement that it would unveil a robotaxi in August has not alleviated concerns about its profit outlook, which has been further dimmed by repeated price cuts across its vehicle range. These strategies appear to be reactions to broader challenges facing the global EV market, including waning consumer interest—a problem that is particularly acute for Tesla given its high valuation and ambitious future growth projections tied to the success of autonomous driving technology.

Meanwhile, competitors like China’s BYD Co. have surged ahead, with BYD overtaking Tesla as the world’s leading electric car seller in the final quarter of 2023, thanks to a range of affordably priced models. As Tesla prepares to release its first-quarter results on April 23, stakeholders are keenly awaiting explanations for the strategic shifts at a time when robust growth is in question.

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